ABOUT US

BW Retail Solutions is a trusted leader in end-to-end eCommerce retail brand management. Founded in 2017, we combine time-tested values with modern innovations to adapt to an ever-changing consumer landscape.


We now manage over one million transactions per year by retailing the top brands in the outdoor power equipment and powersports industries. Through innovation and a customer centric approach, we continue to elevate the e-commerce shopping experience for new and loyal customers alike.


At BW Retail Solutions, we are proud of our strong culture that is built on collaboration, integrity, and adaptability. As we grow, so does our commitment to creating a workplace where people are empowered to learn, contribute, and thrive.

OUR LEADERSHIP

Eric Hessell

President

I am a husband with three small children, and a Michigan State University Graduate with a Master’s in Accounting. After spending the first nine years of my career in public accounting and corporate finance, I made a switch into operations with BW Retail Solutions. It’s a great place to work, with a fantastic group of employees that have a lot of pride in the success of the company. Seeing the business grow rapidly over the last four years has been the most rewarding time of my career!

Mike Kardes

VP of Consumer Experience

As the Vice President of Customer Experience at BW Retail Solutions, Michael is a seasoned leader with a passion for cultivating exceptional consumer journeys. With a career spanning over 20 years in the realms of customer service, operations, and strategic management, Michael has consistently demonstrated an unwavering commitment to enhancing customer satisfaction, loyalty, and brand advocacy. By championing a customer-first approach, he envisions a future where every touchpoint — from initial inquiry to post-purchase support — becomes an opportunity to forge meaningful connections. His expertise lies in aligning cross-functional teams, harnessing cutting-edge technologies, and implementing data-driven insights to anticipate and exceed customer expectations.

Leigh Kuhn

EVP Product Development & Sourcing

Leigh Kuhn is a visionary business leader, entrepreneur, and family man. He has served as the CEO of multiple successful ventures, and currently serves as a Vice-President of Product Development & Sourcing here at BW Retail. Leigh has demonstrated a unique ability to identify and capitalize on product opportunities. His vision, ability to think strategically along with being a team player have earned him endorsements in these areas. Alongside his professional accomplishments, Leigh actively participates in networking and learning opportunities. With a passion for growth and innovation, Leigh continues to inspire and make a positive impact in the business world.

INTRODUCTION OF NEW FULFILLMENT CENTER IN GEORGIA

BW Retail Solutions has recently opened a new logistically important location in McDonough Georgia. The location will further expand the retailers shipping capabilities and reach. While creating new jobs, the expansion will further increase speed and responsiveness to current and future consumers.